Customer audiences allow you to target your email subscribers with Pinterest Promoted Pins, which is a great way to remind YOUR biggest fans of your content, products, or special offers.  Since they've already said they want to hear from you, these pinners are more likely to click on your pins than those you might target with keywords or interests. They're also more likely ... Read More

Does bargain hunting give you a thrill? Well, then you are in for a treat. Today I'm going to  let you in on my approach for Promoted Pin campaigns with the aim of getting you the best results for the least amount of money. This is what I do for my clients - and you can do it, too! When Pinterest Promoted Pins first came out, they were cheap. We're talking easy clicks for ... Read More

I hate to see people overspend for anything, so I've put together some of the ways you might be wasting money on a Pinterest Promoted Pin campaign. It's so easy to do! 1. You're Using the Wrong Promoted Pin Campaign Type A good place to start because it's the easiest to fix! Despite the fact that the 4 campaign types available to all of us seem to be named according to your ... Read More

Has your Pinterest Promoted Pins account been upgraded to include one-tap Promoted Pins on traffic campaigns? One-tap Promoted Pins take a user to your site as soon as they click on a pin - skipping the usual close up on the pin. If you've been upgraded, you likely received an email from Pinterest stating, “You’re likely to see increases in your click-through rates and a ... Read More