Did you know that Promoted pins have a 2-5% higher engagement rate than organic pins, and pinners are there to save items for later and to BUY! In fact, 87% of pinners say they have purchased something because they saw it on Pinterest.
Promoted pins are currently very affordable, AND when done well, give you an average of 20-30% MORE than you pay for. How's that? Well, you can expect to get that many more clicks and repins than you pay for because when people repin your pin, you don't pay for any activity on that pin!
You’re likely excited to get going, but as you might imagine, planning is key for better results and for saving more money! You may be wondering:
Where do I start?
What targeting and advertising options do I have?
How can I keep this organized?
With that in mind, I’ve created this template for you to plan out your promoted pins before you get into the step-by-step inside the dashboard where it becomes difficult to concentrate on strategy.