Alisa Meredith

Visual Social Modern Marketing

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6 Ways to Make a Local Business Shine on Pinterest

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Are you using Pinterest for your local business? Would you like to attract an audience who could visit your local storefront, restaurant, service business, or event center and become your next customers? The challenge for local businesses on Pinterest is that people from anywhere can find your pins, repin them, like them, and visit your site. But if your funky café is in ... Read More

Live Video Will Save Your Content Marketing – Here’s Why

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Periscope. Snapchat. Blab. Facebook Live. If there was one clear takeaway from Social Media Marketing World last week it's that live video is taking over the social world. Also, it was amazing and I hope to meet you there next year. According to Michael Stelzner’s opening keynote, 14% of marketers are using live video and 50% of us plan on using live video marketing this ... Read More

How to Enable Pinterest Rich Pins on your WordPress Website

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  Pinterest rich pins are about to get a lot more airtime. Why? Because Pinterest is changing the way it displays the description of pins that are repinned.  Specifically, this will be happening: "We're no longer requiring that you add a note when you Pin, and we're only showing you the note on a Pin if it was specifically added by it's Pinner. We hope this is more ... Read More

Pinterest Search – 11 Smart Places to Use Keywords for Better SEO

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Let's talk about Pinterest SEO. That's right - while Pinterest boards and profiles can get ranked by Google, we're talking about on-Pinterest searches. Want to be found in a keyword search on Pinterest? Of course you do! That's how people who don't yet follow you find your content! The number of searches users perform is rising steadily and we all know that pinners visit ... Read More

Promoted Pins Shifting Focus to Retail – Drops Other Big Spenders

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"Thanks for providing 13% of our ad revenue for the year. Now you're on your own!" That's the message Pinterest sent to its advertisers in the automotive and financial sectors this week, according to the Wall Street Journal. In a move to "concentrate on users' interests," Pinterest is no longer providing hands-on support to advertisers who are not in the retail or packaged ... Read More

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