Would you like to increase your click-through rates on your Promoted Pins by 3X* while at the same time increasing your chances of a conversion or a sale once a pinner gets to your website? I would!! It's pretty simple to do - you just target your Pinterest ad to people who have been to your site in the past! These people already know you - at least a little bit, so they're ... Read More

Customer audiences allow you to target your email subscribers with Pinterest Promoted Pins, which is a great way to remind YOUR biggest fans of your content, products, or special offers.  Since they've already said they want to hear from you, these pinners are more likely to click on your pins than those you might target with keywords or interests. They're also more likely ... Read More

Does bargain hunting give you a thrill? Well, then you are in for a treat. Today I'm going to  let you in on my approach for Promoted Pin campaigns with the aim of getting you the best results for the least amount of money. This is what I do for my clients - and you can do it, too! When Pinterest Promoted Pins first came out, they were cheap. We're talking easy clicks for ... Read More

I hate to see people overspend for anything, so I've put together some of the ways you might be wasting money on a Pinterest Promoted Pin campaign. It's so easy to do! 1. You're Using the Wrong Promoted Pin Campaign Type A good place to start because it's the easiest to fix! Despite the fact that the 4 campaign types available to all of us seem to be named according to your ... Read More